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August 17, 2026
EVALUATING THE ROLE OF CORPORATE COMMUNICATIONS IN BUILDING ORGANIZATIONAL REPUTATION: A CASE STUDY OF HEARTLAND ALLIANCE LTD/GTE, NIGERIA
August 17, 2026
Biafra Agitation and Economic Instability in Igboland: An Analysis of Its Impact on Local Livelihoods.
August 17, 2026
A COMPARATIVE APPRAISAL OF CRIMINAL PROCEEDINGS IN NIGERIA: CHALLENGES AND REFORM PROSPECTS
August 17, 2026
LEVERAGING TECHNOLOGY FOR ORGANIZATIONAL PERFORMANCE: EVIDENCE FROM SMES IN EDO STATE, NIGERIA.
August 17, 2026
THE ROLE OF STRATEGIC MEDIA RELATIONS IN COUNTERING DISINFORMATION AND PROMOTING DIALOGUEINDIGITALPEACEBUILDINGINITIATIVES.
August 17, 2026
TALENT MONITIZATION: IMPLEMENTING BRAND COMMUNICATIONS STRATEGIES ON IN-HOUSE TALENT FOR BRAND GROWTH OF TRADITIONAL MEDIA ORGANIZATIONS
August 17, 2026
BUILDING BUSINESS SYSTEMS AND STRUCTURES FOR SUSTAINABLE GROWTH OF SMEs IN NIGERIA: A STRATEGIC MANAGEMENT PERSPECTIVE
August 16, 2026
INTEGRATING AI TOOLS IN ORGANISATIONAL COMMUNICATION: NAVIGATING OPPORTUNITIES, RISKS AND ETHICAL IMPLICATIONS
August 16, 2026
UNDERSTANDING TARGET MARKET NEEDS:  A STRATEGIC APPROACH TO BUSINESS STARTUPS
August 16, 2026
Digital Noise or Democratic Voice? “Assessing the Role of Social Media in Sustaining or Destabilizing Public Communication in Nigeria”
August 16, 2026
NAVIGATING DEEP UNCERTAINTY: BEHAVIORAL STRATEGY AND ORGANIZATIONAL RESILIENCE IN TIMES OF CRISIS, A CASE STUDY OF THE IGBO APPRENTICESHIP PROGRAM IN ONITSHA.
August 16, 2026
RISK MANAGEMENT AND ITS IMPACT ON ORGANIZATIONAL EFFICIENCY: EVIDENCE FROM NIGERIAN FIRMS
August 16, 2026
STRATEGIC MARKET PENETRATION OF PIPED LIQUEFIED PROPANE GAS (PLPG) IN NIGERIA: BUSINESS PROSPECTS AND POLICY CONSIDERATIONS.
August 16, 2026
AFRO-PARENTING CULTURE AND THE IMPACT & EARLY INFLUENCE OF COMMUNICATION PATTERNS ON FAMILIES IN SUB-SAHARAN AFRICAN SOCIETIES.
August 16, 2026
Leadership Styles and Employee Engagement in Nigerian Financial Institutions: A Study of Zenith Bank, GTBank, and Access Bank
August 16, 2026
MANAGING ONLINE REPUTATION: STRATEGIES FOR NIGERIAN COMPANIES IN THE DIGITAL ERA
August 16, 2026
EXPLORING THE INTERRELATIONSHIP BETWEEN MENTAL AND PHYSICAL HEALTH AMONG ADULTS IN ABUJA MUNICIPAL AREA COUNCIL (AMAC).  A HOLISTIC PERSPECTIVE
August 16, 2026
AGRI-ENTREPRENEURSHIP AND RURAL DEVELOPMENT: OPPORTUNITIES, CHALLENGES, AND POLICY IMPLICATIONS FOR WOMEN AND YOUTHS IN NIGERIA
August 16, 2026
IMPACT OF POWER SUPPLY ON THE PERFORMANCE AND GROWTH OF SMES: EVIDENCE FROM SELECTED FIRMS IN ENUGU STATE
August 16, 2026
THE IMPACT OF EMPLOYEE TRAINING AND DEVELOPMENT ON ORGANIZATIONAL PERFORMANCE: EVIDENCE FROM NIGERIAN FIRMS
August 16, 2026
THE ROLE OF DIGITAL FINANCIAL SERVICES IN DRIVING SMALL AND MEDIUM ENTERPRISE (SME) GROWTH IN NIGERIA.
August 16, 2026
The Role of Emotional Intelligence in Enhancing Church Leadership and Ministry Effectiveness
August 16, 2026
THE ROLE OF ADVERTISING IN MARKETING CONSUMER GOODS: A STUDY OF NATURAL HEALTHY FRUIT DRINK MARKETING WITHIN ABUJA, NIGERIA
August 16, 2026
NIGERIAN YOUTHS AND NATIONAL DEVELOPMENT: PROSPECTS, CHALLENGES AND FUTURE PATHWAYS
August 16, 2026
Strategic Leadership and Organizational Growth in Faith-Based Institutions: A Case Study Approach
August 16, 2026
Motivating Workforce for Higher Productivity: A Case Study of Ogoja Local Government Area, Cross River State
August 16, 2026
The Impact Of Effective Internal Communication On Employee Engagement And Productivity In Some Selected Nigerian Organizations
August 13, 2026
CRISIS COMMUNICATION AND REPUTATION RECOVERY: A COMPARATIVE STUDY OF GTBANK’S HANDLING OF THE VDM CONTROVERSY VS FIDELITY BANK’S BRAND STRATEGY
August 13, 2026
DETERMINANTS OF POOR SERVICE DELIVERY IN NIGERIAN PUBLIC HEALTH INSTITUTION: AN EMPIRICAL REVIEW
August 13, 2026
A SYSTEM-DRIVEN LEGAL TECHNOLOGY MODEL FOR ENHANCING ACCESS TO JUSTICE IN NIGERIA
August 13, 2026
ADVERTISINGETHICSANDAUDIENCEMANIPULATION:ASTUDY OF COGNITIVE DISSONANCE IN LAGOS MEDIA AD CAMPAIGNS
August 13, 2026
THE EVOLUTION AND IMPACT OF SOCIAL MEDIA ADVERTISING ON MODERN CONSUMER BEHAVIOR
August 13, 2026
CORPORATE SOCIAL INVESTMENT AND LOCAL DEVELOPMENT OUTCOMES: A CASE STUDY OF COCA-COLA’S COMMUNITY ENGAGEMENT IN NIGERIA’S FEDERAL CAPITAL TERRITORY
August 12, 2026
THE EFFECT OF COMPENSATION AND BENEFITS ON EMPLOYEE RETENTION IN THE CANADIAN EMPLOYMENT SYSTEM
August 8, 2026
THE IMPACT OF ARTIFICIAL INTELLIGENCE ON BUSINESS OPERATIONS, CHALLENGES AND SOLUTIONS.
August 8, 2026
FROM ROOTS TO REMEDIES: ASSESSING THE EFFICACY OF INDIGENOUS HERBAL PRACTICES IN ORGANIC POULTRY HEALTH AND CULTURAL CONTINUITY.
August 8, 2026
SME DEVELOPMENT IN CALABAR: INVESTIGATING CHALLENGES, OPPORTUNITIES, AND STRATEGIC GROWTH PATHWAYS
August 8, 2026
STRATEGIC NARRATIVES AND NATION BRANDING; THE ROLE OF MEDIA IN SHAPING NATIONAL IDENTITY
August 8, 2026
FAITH, CULTURE, AND CINEMATIC NARRATIVES: EXAMINING CHRISTIAN REPRESENTATIONS IN SELECTED NIGERIAN FILMS
August 8, 2026
CRISIS IN THE COMMENT SECTION: EXAMINING NIGERIAN BRANDS’ ACTIVE LISTENING AND RESPONSE STRATEGIES ON SOCIAL MEDIA
August 7, 2026
EFFECT OF EXCHANGE RATE FLUCTUATIONS ON EXPORT PERFORMANCE IN NIGERIA
August 7, 2026
WORKFORCE DIVERSITY AND EMPLOYEE PERFORMANCE IN THE NIGERIAN BANKING INDUSTRY: EVIDENCE FROM FIRST BANK NIGERIA LTD. (2020–2024)
August 7, 2026
BUILDING TRUST IN TURBULENT TIMES: ORGANIZATIONAL TACTICS AGAINST DIGITAL MISINFORMATION
August 7, 2026
SUCCESSION PLANNING AS A STRATEGY FOR SUSTAINING FAMILY BUSINESSES IN NIGERIA
August 7, 2026
SEEING OPPORTUNITY IN UNCERNTITY: A NARRATIVE STUDY OF SMALL BUSSINESS FOUNDERS NAVIGATING ECONOMIC TRANSITIONS IN SUB SAHARAN AFRICA
August 7, 2026
STRATEGIES FOR PREVENTING AND INTERVENING IN DRUG ABUSE AMONG NIGERIAN YOUTHS: A PUBLIC HEALTH PERSPECTIVE
August 7, 2026
From Clicks to Connections: Case Studies of Paystack, Flutterwave, and PiggyVest and How Nigerian FinTech Leverage Experiential Marketing for User Engagement and Brand Growth
August 5, 2026
FUTURE-PROOFING ENTERPRISES IN EMERGING ECONOMIES: STRATEGIC PATHWAY TO BUILDING SUSTAINABLE, SCALEABLE AND INNOVATION-DRIVEN BUSINESS GROWTH
August 5, 2026
THE IMPACT OF ELEVATED HOUSING PLATFORMS SYSTEM ON PERFORMANCE AND SPACE UTILIZATION OF GROWING PIGS
August 5, 2026
STRATEGIC INNOVATION AND COMPETITIVE ADVANTAGE: LESSONS FROM TECH STARTUPS IN NIGERIA

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SOCIAL MEDIA USE AND MENTAL HEALTH OUTCOMES: A STUDY OF BEHAVIORAL AND PSYCHOLOGICAL EFFECTS

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BY AKINTOLA, FUNMILAYO EVELYN Abstract The exponential rise of social media in the 21st century has fundamentally transformed how humans communicate, build relationships, and construct identities. While digital platforms such as TikTok, Instagram,…

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CUSTOMER COMPLAINT MANAGEMENT AS A STRATEGIC TOOL FOR CUSTOMER RETENTION IN SERVICE-ORIENTED BUSINESSES

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By ADEAZE AKOBUEZE PATIENCE gracesparkle26@gmail.com ABSTRACT In today’s hypercompetitive service environment, customer retention has become a critical driver of profitability and sustainable growth. This study positions Customer Complaint Management…

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AGRI-ENTREPRENEURSHIP AND RURAL DEVELOPMENT: OPPORTUNITIES, CHALLENGES, AND POLICY IMPLICATIONS FOR WOMEN AND YOUTHS IN NIGERIA

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BY :OGBONNA, OGADINMA EZENWA ogbonnaogadinma@gmail.com   +2348037102874 Abstract Agriculture contributes about 25% to Nigeria’s GDP and engages nearly 70% of the rural labour force, yet rural poverty remains high at 52%, disproportionately affecting…

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AFRO-PARENTING CULTURE AND THE IMPACT & EARLY INFLUENCE OF COMMUNICATION PATTERNS ON FAMILIES IN SUB-SAHARAN AFRICAN SOCIETIES.

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By: Owareobor Robor-Bliss Owisi ABSTRACT This study examined Afro-parenting culture and the impact and early influence of communication patterns on families in sub-Saharan African societies, with a focus on examining key cultural values of…

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