Biafra Agitation and Economic Instability in Igboland: An Analysis of Its Impact on Local Livelihoods.
by ugwu genevieve ginikachukwu 23409037107087 srmarygenevieveg@gmail.com ABSTRACT The resurgence of the Biafra agitation has remained a defining socio-political and economic challenge in Nigeria, particularly within the South-East region commonly…
Read MoreLeadership Styles and Employee Engagement in Nigerian Financial Institutions: A Study of Zenith Bank, GTBank, and Access Bank
By Olasiji Akanmu Olamiju Abstract This study explores the relationship between leadership styles and employee engagement in Nigerian financial institutions, focusing on three major banks—Zenith Bank, Guaranty Trust Bank (GTBank), and Access Bank. The…
Read MoreTHE ROLE OF DIGITAL FINANCIAL SERVICES IN DRIVING SMALL AND MEDIUM ENTERPRISE (SME) GROWTH IN NIGERIA.
BY NWACHUKWU ONUOHA CHRISTIAN 08037786655 onealng002@yahoo.com ABSTRACT Small and Medium Enterprises (SMEs) remain vital drivers of employment generation, poverty reduction, innovation, and economic diversification in Nigeria. Despite their significant…
Read MoreCORPORATE SOCIAL INVESTMENT AND LOCAL DEVELOPMENT OUTCOMES: A CASE STUDY OF COCA-COLA’S COMMUNITY ENGAGEMENT IN NIGERIA’S FEDERAL CAPITAL TERRITORY
BY GLORIA IKIBAH AND DR. SAMMY ADRIAN AJUFO ABSTRACT This study explores the potential of Corporate Social Investment as a strategic approach that not only addresses community development outcomes but also enhances competitive advantage. By examining…
Read MoreTHE IMPACT OF ARTIFICIAL INTELLIGENCE ON BUSINESS OPERATIONS, CHALLENGES AND SOLUTIONS.
BY EZE NENNA VICTORIA 08069334221 ABSTRACT Artificial Intelligence (AI) is one of the most transformative technologies today, transforming the world business scene. From facilitating the automation of mundane administrative tasks to aiding strategic…
Read MoreSME DEVELOPMENT IN CALABAR: INVESTIGATING CHALLENGES, OPPORTUNITIES, AND STRATEGIC GROWTH PATHWAYS
By Esther Divine Agabaidu estherraymond78@gmail.com ABSTRACT Small and Medium Enterprises (SMEs) are globally recognized as engines of economic growth, employment generation, and innovation. In Nigeria, SMEs contribute nearly half of the national GDP and…
Read MoreEFFECT OF EXCHANGE RATE FLUCTUATIONS ON EXPORT PERFORMANCE IN NIGERIA
By DOARTHY ALIKA Abstract This study examined how exchange rate fluctuations affected export performance in Nigeria from 2015 to 2025. The naira’s persistent volatility has concerned policymakers and exporters, given the country’s reliance on oil and…
Read MoreSUCCESSION PLANNING AS A STRATEGY FOR SUSTAINING FAMILY BUSINESSES IN NIGERIA
BY CHIEF EMEKA P. EZEKWE 08037111737 Abstract This study investigates succession planning as a key strategy for sustaining family businesses in Nigeria. Family-owned enterprises contribute significantly to economic development and job creation in the…
Read MoreFrom Clicks to Connections: Case Studies of Paystack, Flutterwave, and PiggyVest and How Nigerian FinTech Leverage Experiential Marketing for User Engagement and Brand Growth
By Arit Effanga, Urenna Ochulo & Dr. Sammy A. Ajufo Abstract The Nigerian fintech sector has rapidly evolved from basic payment processing to comprehensive financial services, including savings, lending, and investments. With over 250 startups…
Read MoreFUTURE-PROOFING ENTERPRISES IN EMERGING ECONOMIES: STRATEGIC PATHWAY TO BUILDING SUSTAINABLE, SCALEABLE AND INNOVATION-DRIVEN BUSINESS GROWTH
BY ANGELA KELECHI IBEAKO angelakelechiibeako@gmail.com 07039338364 ABSTRACT Enterprises in emerging economies such as Nigeria face a dual reality: immense growth potential alongside systemic barriers including infrastructural deficits, policy…
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