STRATEGIC NARRATIVES AND NATION BRANDING; THE ROLE OF MEDIA IN SHAPING NATIONAL IDENTITY

Leadership, People Management, Political Office Leadership, Public Office Administration, Skills Development, Strategic Management and Leadership Development, Strategic Marketing, Strategy Development /

BY EKOH FAVOUR OZIOMA AND DIVINE CHIDIMMA EZE Abstract This study investigates the influence of strategic nation-branding narratives, media trust, […]

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