Managerial Economics

CORPORATE SOCIAL INVESTMENT AND LOCAL DEVELOPMENT OUTCOMES: A CASE STUDY OF COCA-COLA’S COMMUNITY ENGAGEMENT IN NIGERIA’S FEDERAL CAPITAL TERRITORY

BY GLORIA IKIBAH AND DR. SAMMY ADRIAN AJUFO ABSTRACT This study explores the potential of Corporate Social Investment as a

CORPORATE SOCIAL INVESTMENT AND LOCAL DEVELOPMENT OUTCOMES: A CASE STUDY OF COCA-COLA’S COMMUNITY ENGAGEMENT IN NIGERIA’S FEDERAL CAPITAL TERRITORY Read More »

THE IMPACT OF ARTIFICIAL INTELLIGENCE ON BUSINESS OPERATIONS, CHALLENGES AND SOLUTIONS.

BY EZE NENNA VICTORIA 08069334221 ABSTRACT Artificial Intelligence (AI) is one of the most transformative technologies today, transforming the world

THE IMPACT OF ARTIFICIAL INTELLIGENCE ON BUSINESS OPERATIONS, CHALLENGES AND SOLUTIONS. Read More »

From Clicks to Connections: Case Studies of Paystack, Flutterwave, and PiggyVest and How Nigerian FinTech Leverage Experiential Marketing for User Engagement and Brand Growth

By Arit Effanga, Urenna Ochulo & Dr. Sammy A. Ajufo Abstract The Nigerian fintech sector has rapidly evolved from basic

From Clicks to Connections: Case Studies of Paystack, Flutterwave, and PiggyVest and How Nigerian FinTech Leverage Experiential Marketing for User Engagement and Brand Growth Read More »

THE IMPACT OF ELEVATED HOUSING PLATFORMS SYSTEM ON PERFORMANCE AND SPACE UTILIZATION OF GROWING PIGS

BY ALEXANDER IKECHUKWU EBENEZER Abstract Pig production is a cornerstone of global agriculture, providing food security, employment, and economic stability.

THE IMPACT OF ELEVATED HOUSING PLATFORMS SYSTEM ON PERFORMANCE AND SPACE UTILIZATION OF GROWING PIGS Read More »

AGRI-ENTREPRENEURSHIP AND RURAL DEVELOPMENT: OPPORTUNITIES, CHALLENGES, AND POLICY IMPLICATIONS FOR WOMEN AND YOUTHS IN NIGERIA

BY :OGBONNA, OGADINMA EZENWA ogbonnaogadinma@gmail.com   +2348037102874 Abstract Agriculture contributes about 25% to Nigeria’s GDP and engages nearly 70% of the

AGRI-ENTREPRENEURSHIP AND RURAL DEVELOPMENT: OPPORTUNITIES, CHALLENGES, AND POLICY IMPLICATIONS FOR WOMEN AND YOUTHS IN NIGERIA Read More »

INNOVATION AND BUSINESS GROWTH IN THE FASHION INDUSTRY: A CASE STUDY OF NSUKKA, ENUGU STATE

ABSTRACT In a rapidly evolving global fashion landscape, local businesses should find strategies to overcome the significant challenges in adopting

INNOVATION AND BUSINESS GROWTH IN THE FASHION INDUSTRY: A CASE STUDY OF NSUKKA, ENUGU STATE Read More »

PERCEPTION OF NEW GENERAL INSURANCE SERVICES IN NIGERIA BY SMALL AND MEDIUM ENTERPRISES (SMEs) IN ENUGU STATE

ABSTRACT: SMEs are entrepreneurial initiatives and engines of economic development. They bear a lot of risks, which require cover under

PERCEPTION OF NEW GENERAL INSURANCE SERVICES IN NIGERIA BY SMALL AND MEDIUM ENTERPRISES (SMEs) IN ENUGU STATE Read More »