BY EKOH FAVOUR OZIOMA AND DIVINE CHIDIMMA EZE Abstract This study investigates the influence of strategic nation-branding narratives, media trust, […]
STRATEGIC NARRATIVES AND NATION BRANDING; THE ROLE OF MEDIA IN SHAPING NATIONAL IDENTITY Read More »
BY EBENEZER ALEXANDER IKECHUKWU 08030609053 ABSTRACT The increasing incorporation of religious themes in Nigerian cinema has generated scholarly interest in
BY DORKONG RIMDAN, RICHARD ASIEGBU, AND DR JOHN NKAMIANG Abstract Social media comment sections have evolved into critical arenas where
By DOARTHY ALIKA Abstract This study examined how exchange rate fluctuations affected export performance in Nigeria from 2015 to 2025.
EFFECT OF EXCHANGE RATE FLUCTUATIONS ON EXPORT PERFORMANCE IN NIGERIA Read More »
BY DOARTHY ALIKA ABSTRACT Workforce diversity has become an important strategic consideration for organizations seeking to enhance employee performance, innovation,
BY CHINOMSO JOY OBIOHA ABSTRACT In today’s world, false information within the online space is a big problem for companies.
BUILDING TRUST IN TURBULENT TIMES: ORGANIZATIONAL TACTICS AGAINST DIGITAL MISINFORMATION Read More »
BY CHIEF EMEKA P. EZEKWE 08037111737 Abstract This study investigates succession planning as a key strategy for sustaining family businesses
SUCCESSION PLANNING AS A STRATEGY FOR SUSTAINING FAMILY BUSINESSES IN NIGERIA Read More »
BY CHIAMAKA ESTHER OBASI Chiamakaobasi996@gmail.com 09029964353 ABSTRACT Small businesses constitute a major driver of employment creation, income generation, and local
BY BANKOLE KAMORUDEEN TUNDE ABSTRACT Drug abuse among Nigerian youths has become a menace that cuts across every part of
By Arit Effanga, Urenna Ochulo & Dr. Sammy A. Ajufo Abstract The Nigerian fintech sector has rapidly evolved from basic
